The Ring Stick Business Card

Getting engaged but don’t know your future spouse’s ring size? German ring manufacturer Marrying has the perfect solution in the form of its new business card, conceived out of Jung von Matt Hamburg. The retailer approached the agency with the task of improving its customer experience. The agency delivered with this clever design idea, a biz card that turns into a familiar jewelers’ tool when it’s rolled up – a ring measuring stick.

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Client: Marrying Hamburg
Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Directors: Goetz Ulmer, Thim Wagner
Creative Directors : Jonas Keller, Carsten Jamrow
Art Directors: Felipe Franco, Victoria Walter
Copywriters: Philipp Hentges, Tim Cantow